Customer Modeling

IDENTIFY YOUR BEST CUSTOMERS AND WE WILL FIND BEST PROSPECTS FOR YOU

HC Data Solutions’ predictive customer modeling service will help you clone current customers’ demographics and behavior to corresponding new prospects. We use historical data and algorithms to visualize and predict individual behaviors and identify ideal new prospects for you.

HOW IT WORKS?

By taking sample companies from your best performing segments and scoring them against our proprietary master databases of 27M contacts, we identify prospects who closely resemble your ideal customers. The companies and contacts that are matched are considered to be highly efficient top performing responders. By utilizing the ranked list, fewer pieces can be mailed to achieve your target goal of new customers. Conversely, you can learn who your low performing prospects are, allowing you to stop using marketing efforts and resources on them.

A major portion of your revenue has come from a few of your clients. If we figure out which industry those few clients are from, what job titles they hold, their annual revenue, employee size, spending behavior, etc., we can analyze and build similar companies and contacts so you uncover the rest of your revenue generating market.

Customer Cloning & Modeling will help you:

  • Improved response rate and conversions
  • Improved customer acquisition
  • Reduce marketing costs
  • Better client retention

Better ROINow you can easily reach better performing prospects by using our customer modeling service, our team will help you get look-alike prospects to increase your customer base.


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